Bonny Doon The Great Tannat Wine Label

2023

Created in association with Motif Brands

Package Design
Illustration

Bonny Doon Wines has a wine club they call "DEWN" (Distinctive Explorative Wine Network) whose brand embraces a nostalgic, macabre, mystic and galactic personality. This particular wine label design was inspirted by vintage carnival sideshow posters and focused on a captivating design approach to the eyes to draw the viewer into the label. The effect is mesmerizing.